SPECIFICATIONS & ENQUIRIES

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STUDIO EGRET WEST

SEW APARTMENTS
  • 1, 2, 4, 5, 6, 7, 16, 17, 22, 23, 27, 28, 30, 31, 32, 33, 36, 37, 38, 39, 42, 43, 44, 47, 52, 53, 58, 59, 63, 64, 66, 67, 68, 69, 72, 73, 74, 75, 78, 94, 95, 97, 98, 99, 100, 103, 104, 105, 106, 109, 110, 111, 114, 119, 120, 125, 126, 131, 133, 134, 135, 139, 140, 141, 142, 145, 146.
KITCHENS
  • DARK GREEN LAMINATE AND BIRCH FACED PLY CABINETS
  • STAINLESS STEEL UNDER-MOUNTED SINK WITH CHROME MIXER TAP
  • TERRAZZO SPLASH-BACK
  • QUARTZ WORK TOP
  • INTEGRATED APPLIANCES BY BOSCH INCLUDE:
  • OVEN
  • DISHWASHER – (SIZES VARY DEPENDING ON LOCATION)
  • INDUCTION HOB
  • FRIDGE/FREEZER
OTHER APPLIANCES:
  • RECIRCULATION EXTRACTOR
BATHROOMS/EN SUITES
  • WHITE BASINS – UNDER MOUNTED, SEMI-RECESSED OR TOP MOUNTED DEPENDING ON LOCATION
  • CHROME MIXER TAP
  • TERRAZZO FLOOR TILES
  • WHITE CERAMIC AND TERRAZZO WALL TILES
  • WHITE CERAMIC WALL-HUNG WC WITH SOFT-CLOSE SEAT AND CONCEALED CISTERN
  • BUILT-IN MIRRORED VANITY UNIT
  • ENAMEL STEEL BATH
  • EN SUITES TO HAVE WALK-IN STYLE SHOWERS ONLY
  • FRAMELESS GLASS SHOWER SCREEN
  • CHROME FIXED SHOWER HEAD OVER BATH
  • HEATED TOWEL RAIL
INTERNAL FINISHES
  • CORK FLOORING TO BEDROOM AREAS
  • MARMOLEUM FLOORING IN ‘ PAVING GREY ’, TO LIVING ROOM, KITCHEN AND HALLWAYS
  • WALLS PAINTED IN MATT WHITE FINISH
  • INTERNAL DOORS TO HAVE CHROME IRONMONGERY
BEDROOMS
  • FITTED WARDROBES TO ALL PRIMARY BEDROOM

AB ROGERS DESIGN

ARD APARTMENTS
  • 9, 10, 12, 15, 18, 19, 20, 21, 24, 25, 26, 29, 34, 35, 40, 41, 45, 46, 48, 49, 50, 51, 54, 55, 56, 57, 60, 61, 62, 65, 70, 71, 76, 77, 80, 81, 84, 86, 87, 88, 89, 91, 92, 93, 96, 101, 102, 107, 108, 112, 113, 115, 116, 117, 118, 121, 122, 123, 124, 127, 129, 132, 137, 138, 143, 144.
KITCHEN
  • GREY FITTED CABINETS
  • STAINLESS STEEL UNDER-MOUNTED SINK WITH CHROME MIXER TAP
  • GREY CORIAN WORK TOP WITH UPSTAND
  • CORIAN SHELVING DETAIL
  • INTEGRATED APPLIANCES BY BOSCH INCLUDE:
  • OVEN
  • DISHWASHER – (SIZES VARY DEPENDING ON LOCATION)
  • INDUCTION HOB
  • FRIDGE/FREEZER
OTHER APPLIANCES:
  • RECIRCULATION EXTRACTOR
INTERNAL FINISHES
  • LINOLEUM FLOORING IN ‘VINTAGE BLUE’, TO LIVING ROOM, KITCHEN AND HALLWAYS
  • CARPET TO BEDROOMS
  • WALLS PAINTED IN MATT WHITE FINISH
  • INTERNAL DOORS TO HAVE CHROME IRONMONGERY
BATHROOMS/EN SUITES
  • WHITE BASINS – UNDER MOUNTED, SEMI-RECESSED OR TOP MOUNTED DEPENDING ON LOCATION
  • CHROME MIXER TAP
  • GREY FLOOR TILES
  • WHITE GLOSS WALL TILES
  • WCS TO BE EITHER WALL-HUNG WITH CONCEALED CISTERN OR FLOOR MOUNTED WITH EXPOSED CISTERN – PLEASE CHECK FOR EXACT LOCATIONS
  • MIRRORED CABINET
  • ENAMEL STEEL BATH
  • EN SUITES TO HAVE WALK-IN STYLE SHOWERS ONLY
  • FRAMELESS GLASS SHOWER SCREENS
  • CHROME FIXED SHOWER HEAD OVER BATH
  • HEATED TOWEL RAIL

HERITAGE

HERITAGE APARTMENTS
  • 3, 8, 11, 13, 83, 130.\nNB. THESE UNITS ARE BASED ON THE ORIGINAL GOLDFINGER SPECIFICATION AND THE DESIGN IS IN LINE WITH THE LISTED BUILDING CONSENTS
KITCHEN
  • SEPARATE EAT-IN KITCHENS
  • WHITE MATT CABINETS WITH METAL HANDLE DETAIL
  • RECONDITIONED HOT AND COLD LEVER TAPS
  • STAINLESS STEEL WORK-TOP
  • STAINLESS STEEL SINK
  • INTEGRATED APPLIANCES (MIX OF BOSCH AND SIEMENS) INCLUDE:
  • OVEN
  • DISHWASHER – (SIZES VARY DEPENDING ON LOCATION)
  • INDUCTION HOB
  • FRIDGE/FREEZER (EXCEPTION FOR TYPE BL WHICH HAS LOW-LEVEL FRIDGE WITH ICE BOX)
OTHER APPLIANCES INCLUDE:
  • RECIRCULATION EXTRACTOR
INTERNAL FINISHES
  • LINOLEUM FLOORING THROUGHOUT
  • WALLS PAINTED IN MATT WHITE FINISH
  • INTERNAL DOORS TO HAVE CHROME IRONMONGERY
BATHROOMS/ENSUITES
  • WHITE BASIN
  • RECONDITIONED CHROME MIXER TAP
  • WHITE CERAMIC WC WITH HIGH LEVEL PLASTIC CISTERN
  • CERAMIC WALL TILES
  • LINOLEUM FLOORING
  • MIRRORED CABINET
  • ENAMEL STEEL BATH
  • FRAMELESS GLASS SHOWER SCREENS
  • CHROME FIXED SHOWER HEAD OVER BATH
  • HEATED TOWEL RAIL

HISTORY

When Balfron Tower was commissioned in 1962, London’s housing stock was in the process of being increased and upgraded. Wartime bombsites presented an unprecedented opportunity for new housing across the capital, both high and low rise. In Poplar, the borough council had identified a potential location for a new residential tower, a site named the Brownfield estate after a local doctor.

Ernö Goldfinger was approached by the London County Council to draw up the scheme, having become known for his exploration of ideal high-rise plans for London during the war. These in turn had been inspired by his studies in Paris and the work of Le Corbusier and Auguste Perret.

When Balfron Tower was commissioned in 1962, London’s housing stock was in the process of being increased and upgraded. Wartime bombsites presented an unprecedented opportunity for new housing across the capital, both high and low rise. In Poplar, the borough council had identified a potential location for a new residential tower, a site named the Brownfield estate after a local doctor.

Ernö Goldfinger was approached by the London County Council to draw up the scheme, having become known for his exploration of ideal high-rise plans for London during the war. These in turn had been inspired by his studies in Paris and the work of Le Corbusier and Auguste Perret.

Balfron Tower, together with its West London sibling Trellick Tower, was an opportunity to put these ideas into practice. The design featured a scaled down version of the ‘streets in the sky’ found in other local authority schemes. Each apartment or maisonette was accessed via a set of corridors running from the lifts in the service tower. This approach maximised the amount of liveable space in the building, allowing for generously sized apartments. The extensive use of cast and poured concrete gave the building a distinctive aesthetic that stood out in the tough urban environment.

Balfron Tower was a typically utopian construction on a site originally occupied by low-rise terraces. From the outset, Goldfinger was careful to emphasise the importance of ‘community life.’ Together with his wife Ursula, the couple had a well-publicised stay in the Tower after construction, living high up in apartment 130 for eight weeks and conducting what we would now call ‘focus groups’. The Tower became a significant local landmark, standing alongside the new A102 dual carriageway and approach road to the new southbound Blackwall Tunnel, which opened in 1967 at the height of the automobile’s dominance of planning in London.

bEton brut

Goldfinger wasn’t the only architect exploring new methods of construction and spatial arrangement. In the 1950s, the LCC’s own Architects’ Department drew up plans for the new Roehampton Estate, perhaps the most successful example of large-scale, Corbusian-style living in the UK. By creating a variety of housing types, and maximising density through the use of towers and slab blocks, great swathes of parkland were preserved. This enabled new space for leisure, social and retail facilities, effectively creating a miniature, self-contained city with a strong sense of community.

Other major estates of the era include Chamberlin, Powell and Bon’s Churchill Gardens in Pimlico and Golden Lane in the City, a precursor to their designs for the adjacent Barbican. The latter is one of the best-known examples of the era’s Brutalist architecture, characterised by the bold deployment of unfinished concrete on both interior and exterior surfaces, often incorporating structural elements as the primary architectural forms. Brutalism has its origins in the French term for raw concrete, ‘béton brut’, but the name caught on in the UK because this architectural approach had a shocking, literally brutal impact on the urban realm. Brutalist designs were about banishing old hierarchies, freeing up space and light and making the most of a more visceral connection between architecture and inhabitant, building and city.

Goldfinger wasn’t the only architect exploring new methods of construction and spatial arrangement. In the 1950s, the LCC’s own Architects’ Department drew up plans for the new Roehampton Estate, perhaps the most successful example of large-scale, Corbusian-style living in the UK. By creating a variety of housing types, and maximising density through the use of towers and slab blocks, great swathes of parkland were preserved. This enabled new space for leisure, social and retail facilities, effectively creating a miniature, self-contained city with a strong sense of community.

Other major estates of the era include Chamberlin, Powell and Bon’s Churchill Gardens in Pimlico and Golden Lane in the City, a precursor to their designs for the adjacent Barbican. The latter is one of the best-known examples of the era’s Brutalist architecture, characterised by the bold deployment of unfinished concrete on both interior and exterior surfaces, often incorporating structural elements as the primary architectural forms. Brutalism has its origins in the French term for raw concrete, ‘béton brut’, but the name caught on in the UK because this architectural approach had a shocking, literally brutal impact on the urban realm. Brutalist designs were about banishing old hierarchies, freeing up space and light and making the most of a more visceral connection between architecture and inhabitant, building and city.

Today, London’s clutch of world-class Brutalist buildings are regularly lauded as icons of the genre.

It has taken a new generation of design aficionados to recognise the innate charm and generosity of Brutalist design. Today, London’s clutch of world-class Brutalist buildings are regularly lauded as icons of the genre. The refurbished Balfron Tower will be a proud addition to the collection, a high-rise symbol of architectural innovation and design ingenuity, wrapped up in a bold sculptural shell.

THE LOCATION

Poplar is excellently situated to take advantage of the high-speed connections of Crossrail. The area is also close to the cultural amenities of the East End, from the Whitechapel Gallery to the V&A Museum of Childhood and numerous private art galleries, studios and arts trusts. The area around Trinity Buoy Wharf, London’s only lighthouse, is a vibrant arts centre. while 3 Mills Studio in the Lea Valley Park, is one of the capital’s most important TV studios. Poplar’s proximity to Stratford has also reaped some of the rewards of the 2012 Olympic legacy, one of the most successful post-Games regeneration strategies ever.

Stratford is now a booming destination for art, retail, sports and events, with the stunning architecture and landscaping of the Olympic Park woven into the local area and enhanced with new apartments, as well as the proposed Olympicopolis cultural quarter. To the south, Canary Wharf continues to expand, with Norman Foster’s Crossrail Place opening in advance of the new station that will sit alongside it in the North Dock. In addition new residential quarters, retail spaces and restaurants are planned, especially to the east where 3.6 hectares of new public space and retail will be created on the former Wood Wharf site.

Poplar is excellently situated to take advantage of the high-speed connections of Crossrail. The area is also close to the cultural amenities of the East End, from the Whitechapel Gallery to the V&A Museum of Childhood and numerous private art galleries, studios and arts trusts. The area around Trinity Buoy Wharf, London’s only lighthouse, is a vibrant arts centre. while 3 Mills Studio in the Lea Valley Park, is one of the capital’s most important TV studios. Poplar’s proximity to Stratford has also reaped some of the rewards of the 2012 Olympic legacy, one of the most successful post-Games regeneration strategies ever.

Stratford is now a booming destination for art, retail, sports and events, with the stunning architecture and landscaping of the Olympic Park woven into the local area and enhanced with new apartments, as well as the proposed Olympicopolis cultural quarter. To the south, Canary Wharf continues to expand, with Norman Foster’s Crossrail Place opening in advance of the new station that will sit alongside it in the North Dock. In addition new residential quarters, retail spaces and restaurants are planned, especially to the east where 3.6 hectares of new public space and retail will be created on the former Wood Wharf site.

For 150 years, Poplar and the surrounding area thrived on its proximity to the great docks, warehouses and wharves. Their strategic value also made the area a natural target during the Blitz, killing hundreds and destroying countless homes and business. Post-war reconstruction focused on new housing and the area was hugely boosted by its role in the Exhibition of Live Architecture, which accompanied the 1951 Festival of Britain.

Then, as now, Chrisp Street market was Poplar’s focal point, first created as a demonstration of an ideal modern town centre, a pedestrianised shopping area that was a foretaste of things to come. The Exhibition’s legacy also included the celebrated Lansbury Estate and the New Trinity Congregational Church, a fine example of post-war church architecture.

RESTORATION

The market provides a unique opportunity to create a new community focus for Poplar. As well as restoring the clocktower and adjacent Festival-era buildings, it is proposed to create a canopy structure alongside new stalls, retail units and facilities for the traders who have defined the area’s character for decades. New facilities will also allow Chrisp Street to host other activities and events alongside the market.

As well as improvements in the day-to-day running of the market, the proposed construction include the approved regeneration plans of 650 new homes, including affordable family housing at a variety of scales with new rooftop spaces and amenity areas. The enduring character of Chrisp Street Market will be preserved and enhanced, together with the creation of a new multi-screen cinema and food and drink concessions, alongside provisions for independent and established retail. This improved public realm will create a new destination within the shadow of Balfron Tower.

There are also several other regeneration projects near Balfron including Aberfeldy Village, Blackwall Reach and Republic. The latter bringing 650,000sqft of mixed use development including a gym, office space and retail.

COMMUNITY

Travelling to Balfron Tower

Alight at Langdon Park DLR station, turn right onto Hay currie Street, turn left on Burcham Street and then right on st leonards road and walk straight down. if you are travelling east bound, cross over the footbridge before starting your journey.

Alternative train station: All Saints dlr

By Bus: 15, 108, 115, d6, d8

Address: Balfron Tower, st leonards road, poplar, london, e14 0qr

AMENITY & LEISURE
  • 1 Chrisp Street Market
  • 2 Billingsgate Market
  • 3 Manhattan Plaza
  • 4 East India Dock
  • 5 The O2
  • 6 Emirates Aviation Experience
  • 7 London City Island
  • 8 Greenwich Peninsula
  • 9 Mile End Park Stadium
  • 10 Limehouse Basin Market
  • 11 Olympic Park - Velodrome, Aquatic Centre
  • 12 Tobacco Dock
  • 13 London Dock
  • 14 Spitalfields City Farm
  • 15 Columbia Road Flower Market
  • 16 Box Park Shoreditch
  • 17 Brick Lane Markets
  • 18 The Old Truman Brewery
  • 19 Spitalfields Market
  • 20 Maltby Street Market
  • 21 Roman Road Market
  • 22 Stepney City Farm
  • 23 Wilton’s Music Hall
  • 24 St Katharine Docks
  • 25 Butler's Wharf
  • 26 Poplar Union
  • 27 Bermondsey Street
  • 28 Druid Street Market
  • 29 Poplar Baths
GREEN SPACE
  • 1 Bartlett Park
  • 2 Tower Hamlets Cemetery Park
  • 3 Mile End Park
  • 4 Stave Hill Ecological Park
  • 5 Meath Gardens
  • 6 King Edward VII Memorial Park
  • 7 Southwark Park
  • 8 Weavers Fields
  • 9 Olympic Park
  • 10 Victoria Park
ARTS & CULTURE
  • 1 Idea Store Chrisp Street
  • 2 Ugly Duck - Off Quay
  • 3 Museum of London Docklands
  • 4 Trinity Buoy Wharf
  • 5 3 Mills Studio
  • 6 Bow Arts Trust
  • 7 Tower Hamlets Local History Library
  • 8 V&A Museum of Childhood
  • 9 Whitechapel Gallery
  • 10 Brick Lane Gallery
  • 11 London Glass Blowing
  • 12 White Cube
  • 13 Poussin Gallery
  • 14 Here East / Cultural Education Quarter
  • 15 Troxy
  • 16 Chisenhale Gallery
  • 17 Genesis Cinema
  • 18 Rich Mix Cinema
  • 19 Geffrye Museum
  • 20 Oval Space
  • 21 Maureen Paley Gallery
  • 22 London Textile Museum
  • 23 HMS Belfast
  • 24 Tower of London
  • 25 The Scoop

MODERN POPLAR

Modern Poplar is now at the centre of a ever-changing London transport map. In just four decades, the creation of the Docklands Light Railway, the London Overground and now Crossrail have all vastly increased the reach of public transport in the area. Canary Wharf to Heathrow Central will take just 40 minutes once Crossrail opens, while the same train will whisk you to Bond Street in 13 minutes. Stratford is just as close, while the City of London and the West End both benefit from a new found proximity. As well as being integrated into the capital’s network of cycle Superhighways, Poplar also has excellent connectivity to London City Airport, providing quick and easy access to over 30 major European cities.

Walk
Langdon Park DLR Station
4 mins
Chrisp St Market
5 mins
Republic
7 mins
Ugly Duck Off Quay
8 mins
Billingsgate Market
14 mins
Cycle
East End Vintage Clothing
7 mins
Genesis Cinema
14 mins
Westfield Stratford
17 mins
Lee Valley VeloPark
18 mins
Columbia Road Flower Market
22 mins
Taxi
02 Arena
15 mins
Hackney Empire
14 mins
Whitechapel Gallery
17 mins
Shoreditch High Street
24 mins
Borough Market
25 mins
Train*
Canary Wharf
9 mins

Stratford
8 mins

Bank
16 mins

London Bridge
22 mins

Bond St
29 mins

Universities*
Queen Mary University of London
19 mins
King’s College London
33 mins
Royal College of Art
40 mins
Goldsmith’s, University of London
36 mins
Central Saint Martins
43 mins
Airports*
London City Airport
19 mins
Heathrow Terminals 1, 2 & 3
46 mins
Heathrow Terminal 4 & 5
54 mins
Stanstead Airport
60 mins
Gatwick Airport
1 hour 2 mins
Parks **
Langdon Park
1 min
Queen Elizabeth Olympic Park
12 mins
Mile End Park and Stadium
14 mins
Victoria Park
16 mins
Greenwich Park
26 mins

THE APARTMENTS

The newly refurbished tower contains 146 apartments, ranging in size from one to four bedrooms. Londonewcastle has worked closely with its design partners, SEW (STUDIO EGRET WEST) and ARD (AB ROGERS DESIGN), to create a collection of distinctive interiors that make the most of the generous interior space, new layouts and incredible views across East, South and West London.

ARD and SEW have drawn up elegant schemes for the various layout typologies created from the refurbished apartments. The new flats have been sensitively reconfigured for open-plan living, allowing more natural light into the flats as well as improving accessibility. By bringing the kitchen into the main living area, separated by the counter and high-level units, the feeling of space is maximised throughout the apartment, often allowing views right from the front door to the city skyline beyond.

The newly refurbished tower contains 146 apartments, ranging in size from one to four bedrooms. Londonewcastle has worked closely with its design partners, SEW (STUDIO EGRET WEST) and ARD (AB ROGERS DESIGN), to create a collection of distinctive interiors that make the most of the generous interior space, new layouts and incredible views across East, South and West London.

ARD and SEW have drawn up elegant schemes for the various layout typologies created from the refurbished apartments. The new flats have been sensitively reconfigured for open-plan living, allowing more natural light into the flats as well as improving accessibility. By bringing the kitchen into the main living area, separated by the counter and high-level units, the feeling of space is maximised throughout the apartment, often allowing views right from the front door to the city skyline beyond.

146 Apartments
3 Design Types
28 Storeys
35 X 1 Bedrooms
99 X 2 Bedrooms
9 X 3 Bedrooms
3 X 4 Bedrooms

Type A one bedroom apartments have a sliding door providing access from the bedroom into the living space, where a breakfast-bar style kitchen is adjacent to the living area. Type B apartments feature two bedrooms, and are reached either via stairs leading up or down from the access corridor, with a small balcony opening off the main living space. The corner Type C & Type D apartments have dual aspect views, with the latter incorporating an en suite master bedroom, while apartment Types E & F are generous 3 or 4 bedroom maisonettes located on either the ground and first or 14th and 15th floors.

Studio Egret West have used natural materials and distinctive colours to complement Balfron Tower’s exposed concrete finishes. Finishes include birch faced ply and terrazzo, with cork and linoleum flooring. The space efficient bathrooms are finished with terrazzo tiles, mirrors and integrated cabinetry inspired in part by Goldfinger’s own house at Willow Road, Hampstead.

STUDIO
EGRET WEST

Studio Egret West have used natural materials and distinctive colours to complement Balfron Tower’s exposed concrete finishes. Finishes include birch faced ply and terrazzo, with cork and linoleum flooring. The space efficient bathrooms are finished with terrazzo tiles, mirrors and integrated cabinetry inspired in part by Goldfinger’s own house at Willow Road, Hampstead.

HERITAGE

The well-documented nature of Goldfinger’s work, and Balfron Tower in particular, has provided the design teams with a rich visual resource. The six different apartment types in the original scheme have been carefully retained in six ‘heritage’ flats, all of which preserve the layouts drawn up by Goldfinger’s office back in the 1960s.

Wherever possible, materials have been sourced to match those specified by Goldfinger, while still retaining contemporary standards of efficiency, function and purpose.

Inspired by a modern take on brutalism, Ab Rogers Design utilises raw, high precision manufactured materials that retain an honest finish. A muted palette is paired with open shelving and cabinetry in the kitchens and in the bathroom oversized tiles and coloured ceilings, inspired by colour palettes from the Goldfinger archives, work to enhance the sense of space.

AB ROGERS DESIGN

Inspired by a modern take on brutalism, Ab Rogers Design utilises raw, high precision manufactured materials that retain an honest finish. A muted palette is paired with open shelving and cabinetry in the kitchens and in the bathroom oversized tiles and coloured ceilings, inspired by colour palettes from the Goldfinger archives, work to enhance the sense of space.

The Balfron Tower specification integrates Goldfinger’s spatial genius with the modern age through a rich palette of colour, texture and materials. Featuring a mix of traditional and modern, the high-quality, hard-wearing specifications reflect Balfron’s bold character and forms.

GENERAL
  • GRADE II* LISTED
  • DESIGNED BY ERNÖ GOLDFINGER
  • WINDOWS – ANODISED ALUMINIUM WINDOWS TO ALL FLATS
  • BUILDING FACADE – EXPOSED CONCRETE FACADE CLEANED AND REPAIRED WHERE REQUIRED. THERMAL INSULATION ADDED INTERNALLY TO IMPROVE ENERGY EFFICIENCY
KEY FEATURES
  • 999 YEAR LEASE
  • 10 YEAR PREMIER WARRANTY
  • 24 HOUR CONCIERGE
  • COMMUNAL HOT WATER/HEATING SYSTEM (HIGH EFFICIENCY CONDENSING GAS FIRED BOILERS)
  • EACH APARTMENT WITH INDIVIDUAL HIU UNITS
  • UNDERFLOOR HEATING TO APARTMENTS
  • SECURE CYCLE PARKING
  • 52 SECURE UNDERGROUND PARKING SPACES (AVAILABLE UNDER SEPARATE NEGOTIATION)
  • BALCONIES/PRIVATE AMENITY TO ALL APARTMENTS
RESIDENTS’ COMMUNAL FACILITIES
  • CINEMA
  • YOGA ROOM
  • 24 HOUR CONCIERGE
  • PRIVATE KITCHEN
  • PRIVATE DINING ROOM
  • PRIVATE DINING TERRACE
  • GYM
  • WORKSHOP
  • LIBRARY
  • MUSIC ROOM
  • ROOF GARDEN
  • TABLE TENNIS ROOM
  • RESIDENTIAL LOBBY WITH 24 HOUR CONCIERGE

Ab Rogers speaks of housing that is social, that addresses the city, the community and the neighbours, with interior design that references both the original form and layout of the flats without compromising modern expectations for a more open-plan approach.Both Rogers and Studio Egret West have benefitted from the copious documentation available in Goldfinger’s design archives, held at RIBA, which contain extensive information about the intentions, proposals, evolution and construction of the building. ‘It’s one of the best documented tower blocks,’ says architect Brian Mallon of Studio Egret West. The creative teams behind Balfron Tower have worked alongside the artist Ryan Gander, who has brought a vivid evocation of memory and place to the new apartments through a series of bespoke pieces.

APARTMENT FINISHES & FEATURES
  • 3 DESIGNS ACROSS UNIT TYPES; SEW, ARD & HERITAGE
GENERAL TO ALL
LIGHTING
  • CEILING FIXED, CEILING RECESSED AND WALL MOUNTED LED LIGHT FITTINGS THROUGHOUT APARTMENTS TO LIVING ROOMS, KITCHENS, BEDROOMS, BATHROOMS AND HALLWAYS
MECHANICAL & ELECTRICAL
  • HEAT RECOVERY MECHANICAL VENTILATION PROVIDED THROUGHOUT APARTMENTS FOR BACKGROUND VENTILATION
  • ACOUSTICALLY ATTENUATED NATURAL VENTILATORS PROVIDED FOR PURGE AND SUMMERTIME VENTILATION
  • BRUSHED STAINLESS STEEL SOCKETS AND SWITCHES. TELEPHONE POINT TO LIVING AND DINING AREA
  • INTERNET: FIBRE OPTIC SUPPLIED BY POWER ON – BUYERS WILL HAVE A CHOICE OF SUPPLIERS WHO CURRENTLY OPERATE WITH POWER ON
BALCONIES & TERRACES
  • CONCRETE TILING TO BALCONY FLOORS
  • CONCRETE PLANTERS – TO BE PLANTED AND MAINTAINED BY PURCHASERS IN LINE WITH RECOMMENDATIONS
FIRE, SAFETY & SECURITY
GENERAL
  • VIDEO DOOR ENTRY SYSTEMS
  • MONITORED CCTV TO ALL ENTRANCES
  • 24 HOUR CONCIERGE
  • INTRUDER ALARM SYSTEMS PROVIDED TO ALL GROUND AND FIRST FLOOR APARTMENTS
FIRE
  • SPRINKLER SYSTEM, FIRE DETECTION AND FIRE ALARM TO APARTMENTS
  • TWO ESCAPE STAIRWELLS
  • FIREFIGHTING LIFT AND WET FIRE MAIN IN THE UTILITY TOWER. THESE FEATURES WILL ASSIST FIREFIGHTERS IN INTERVENING QUICKLY IN THE EVENT OF FIRE

THE BUILDING

To take Balfron Tower into its second half-century, Londonewcastle has assembled an award-winning team of architects and designers. Together, they have guided the transformation of the tower into an elegant contemporary apartment building. At every stage of the process, the historic fabric of this important piece of Modernist architecture has been carefully respected, whether through careful restoration or sympathetic replacement.

To take Balfron Tower into its second half-century, Londonewcastle has assembled an award-winning team of architects and designers. Together, they have guided the transformation of the tower into an elegant contemporary apartment building. At every stage of the process, the historic fabric of this important piece of Modernist architecture has been carefully respected, whether through careful restoration or sympathetic replacement.

The internal layouts have been adjusted, making the new apartments more attractive to contemporary purchasers. The architectural elements of Balfron Tower are being handled by two London-based studios, led by SEW (Studio Egret West) with ARD (Ab Rogers Design) working on interiors.

The lifts are re-clad in polished concrete, stainless steel and birch plywood, opening up into refurbished lobbies with a bold graphic identity based on the building’s original signage and period colours. The ceramic tiles, paint finishes and rubber flooring will all be co-ordinated to match the nine access galleries that are evenly spaced throughout the building’s 27 floors, each with a distinctive unifying colour for tiles and doorways.

Streets in the sky

ErnŐ Goldfinger’s original vision for Balfron Tower focused as much on the community within as on the building’s relationship with its surroundings. Balfron’s ‘third spaces’ are intended to create a strong sense of community for its residents. These shared rooms occupy the original service areas and have been designed in the spirit and intention of Goldfinger’s initial scheme, transforming the Utility Tower into a series of unique, architect-designed communal rooms. Residents at Balfron Tower will share the benefits of the multi-functional spaces, as well as responsibility for their day-to-day management. A tailored estate management service will be established to emphasize their roles as guardians of the building’s architectural history.

From the new cookery room and interconnecting dining room for residents to hold private functions, to the library and workshop, these facilities make the most of these compact spaces set within the fabric of the original concrete service tower. ‘We didn’t need laundries, for example, but we do need gyms and dining rooms’ says Ab Rogers, explaining that these are the best way of using the array of 25 square metre rooms in the service tower.

ErnŐ Goldfinger’s original vision for Balfron Tower focused as much on the community within as on the building’s relationship with its surroundings. Balfron’s ‘third spaces’ are intended to create a strong sense of community for its residents. These shared rooms occupy the original service areas and have been designed in the spirit and intention of Goldfinger’s initial scheme, transforming the Utility Tower into a series of unique, architect-designed communal rooms. Residents at Balfron Tower will share the benefits of the multi-functional spaces, as well as responsibility for their day-to-day management. A tailored estate management service will be established to emphasize their roles as guardians of the building’s architectural history.

From the new cookery room and interconnecting dining room for residents to hold private functions, to the library and workshop, these facilities make the most of these compact spaces set within the fabric of the original concrete service tower. ‘We didn’t need laundries, for example, but we do need gyms and dining rooms’ says Ab Rogers, explaining that these are the best way of using the array of 25 square metre rooms in the service tower.

  • level 28 Roof Terrace + Private Dining Terrace
  • level 27 Private Cookery Room
  • level 24 Private Dining Room
  • level 21 Workshop
  • level 18 Library
  • level 15 Gymnasium
  • level 12 Yoga Room
  • level 6 TABLE TENNIS Room + GALLERY SPACE
  • level 3 Cinema Room
  • level G Entrance Lobby | Concierge

These new spaces also incorporate improvements in insulation, glazing, servicing and environmental performance. A gymnasium and yoga room will be joined by a music room, cinema and table tennis room/gallery space. while the building will be crowned by a rooftop garden; a refined and secluded al fresco space for residents’ events and dining, enlivened with planting and contemporary furniture.

COMMUNITY

About

BALFRON TOWER IS THE EMBODIMENT OF MODERN URBAN LIVING. THIS LANDMARK BUILDING WAS DESIGNED BY THE MODERNIST ARCHITECT ERNő GOLDFINGER IN 1967 AND FORMS A BOLD, SCULPTURAL PRESENCE IN LONDON’S EAST END. PLANS ARE NOW UNDERWAY TO COMPREHENSIVELY AND SENSITIVELY RESTORE BALFRON TOWER. UNDOUBTEDLY INNOVATIVE UPON INCEPTION, THE ORIGINAL DESIGN UNITY WILL BE REFLECTED IN THE WORK OF THE DESIGNERS OVERSEEING THE PROJECT TODAY; serving as the guardians TO one of London’s most iconic post-war buildings.

BALFRON TOWER IS THE EMBODIMENT OF MODERN URBAN LIVING. THIS LANDMARK BUILDING WAS DESIGNED BY THE MODERNIST ARCHITECT ERNő GOLDFINGER IN 1967 AND FORMS A BOLD, SCULPTURAL PRESENCE IN LONDON’S EAST END. PLANS ARE NOW UNDERWAY TO COMPREHENSIVELY AND SENSITIVELY RESTORE BALFRON TOWER. UNDOUBTEDLY INNOVATIVE UPON INCEPTION, THE ORIGINAL DESIGN UNITY WILL BE REFLECTED IN THE WORK OF THE DESIGNERS OVERSEEING THE PROJECT TODAY; serving as the guardians TO one of London’s most iconic post-war buildings.

“Architecture is the art of organising space.
It is through construction that it expresses itself.”ERNő GOLDFINGER

Now, half a century after its construction, Balfron Tower has a new lease of life thanks to a full restoration and refurbishment to bring it up to exacting modern standards. As a Grade II* listed building, every design detail has been carefully considered, as has the need to develop the elaborate and innovative arrangement of the 146 apartments. One of London’s most prominent post-war residential buildings, the new Balfron Tower retains a strong commitment to the local community, continuing ErnŐ Goldfinger’s acclaimed legacy.

Now, half a century after its construction, Balfron Tower has a new lease of life thanks to a full restoration and refurbishment to bring it up to exacting modern standards. As a Grade II* listed building, every design detail has been carefully considered, as has the need to develop the elaborate and innovative arrangement of the 146 apartments. One of London’s most prominent post-war residential buildings, the new Balfron Tower retains a strong commitment to the local community, continuing ErnŐ Goldfinger’s acclaimed legacy.

a new generation

THE TEAM

Londonewcastle has been creating developments in the capital for the design-conscious for the past three decades. Executing design-led, mixed-use developments of the highest quality; delivering the highest levels of service from origination to aftercare. Homes are more than just apartments and penthouses; they are a determined lifestyle choice.

Since early 2005, Studio Egret West has delivered high quality places through the combination of memorable architecture, strategic urban design and ecology-driven landscape. The 50-strong team work together in a collaborative studio environment, and are working on significant place-making projects throughout the UK.

Ab Rogers set up his eponymous design studio in 2004, combining a detail and material-orientated product design approach to larger interior and architectural spaces. Bold colour, simple forms and a commitment to space, light and innovative materials are a fundamental component of the studio’s many residential, retail and exhibition projects around the world.

Brody Associates is a London-based design agency specializing in Identity, Typography and Creative Direction across all platforms. Founded by seminal creative director, designer, typographer, and brand strategist Neville Brody in 2014, a spirit of exploration and pursuit of excellence informs the agency’s approach. Brody Associates have overseen the art direction, identity, typography and signage for the project, drawing on Erno Goldfinger’s rich personal archive to create a graphic treatment that reflects the building’s original modernist ideals.

Awarded an OBE in 2017, the London and Suffolk based multidisciplinary artist, Ryan Gander, is a key component to the refurbishment of Balfron Tower. Ryan brings his inquisitive approach to the building’s associations and memories, by designing bespoke pieces which join the dots between the past and the present.